I was thrilled, actually downright giddy, when a rep from the Practising Law Institute sent me a copy of Herzeca and Hogan’s Fashion Law and Business to review. I was not disappointed. My copy is already decorated with highlighting and tabs, as I’ve found it to be a wonderful review, especially of intellectual property law.
Thorough, straight-forward and precise, Fashion Law and Business is an essential guide for entrepreneurs and legal practitioners. The book not only addresses the legal and strategic considerations inherent to the life cycle of a fashion business, such as creating a business plan, combating counterfeits and selling the company, but also provides resource-rich appendices, generously covering how to file a federal trademark application, samples of important contract clauses and much more.
Fashion Law and Business is an indispensable resource which every serious fashion entrepreneur and advisor should have as part of their permanent library. Click here for more information and 20% off the purchase price.